Famous organizations have offered creators the perfect programme to design fantasy media, says Chris Hall
Caligula throwing “states parties ” ,” was how the funk musician Rick James described the famed Studio 54 in New York, which opened in 1977. There was a cocaine snort” Man and the Spoon” aspect that would pitch from the ceiling when required, there are still stacks of cash in the back chamber, unisex lavatories and stunts like Bianca Jagger riding a pony on the dancefloor led by a naked being covered in gold glitter.
The key thing about Studio 54, which is available in a brand-new exhibit about global society culture at Vitra Design Museum, was its adaptability. It could become a different imagination environment to act as backdrop for the outrageous clothings and theatre of the party goers- such as when four tonnes of glitter were removed from the club’s ceiling on New Year’s Eve or when the fashion designer Valentino had a circus-themed birthday party with sand and mermaids on trapezes.
” The 60 s and 70 s verified the increase of the idea that you don’t design a nightclub, you producing the minimal design factors to make a nightclub ,” says Catharine Rossi, a blueprint historian at Kingston University, who has co-curated the exhibition.” What’s important is not the physical space- really the nightclub is just a container. Clubs are made through igniting and sound, psychotropic doses and people .”
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