Famous organizations have offered masters the perfect scaffold to design fantasy environs, says Chris Hall
Caligula hurling “states parties ” ,” was how the funk musician Rick James described the famed Studio 54 in New York, which opened in 1977. There was a cocaine snorting” Man and the Spoon” facet that they are able to pitch from the ceiling when required, there used stacks of cash in the back chamber, unisex lavatories and stunts like Bianca Jagger going a pony on the dancefloor led by a naked gentleman contained within golden glitter.
The key occasion about Studio 54, which features in a new exhibit about world fraternity culture at Vitra Design Museum, was its adaptability. It could become a different fantasy milieu to act as backdrop for the flagrant clothings and theatre of the working party goers- such as when four tonnes of glint were fallen from the club’s ceiling on New Year’s Eve or when the fashion designer Valentino had a circus-themed birthday party with sand and mermaids on trapezes.
” The 60 s and 70 s discovered the rise of the idea that you don’t intend a nightclub, you return the negligible layout parts to make a nightclub ,” says Catharine Rossi, a layout historian at Kingston University, who has co-curated the exhibition.” What’s important is not the physical room- truly the nightclub is just a container. Clubs are became through illuminating and sound, psychotropic drugs and people .”
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